As the Diners Club brand promise is to enable and enrich life’s journey, and the premium lifestyle Signature magazine brings this promise to life in vivid clarity. With a uniquely approachable style, combined with insightful content, Signature offers an authentic view into the lifestyle and aspirations of Diners Club Members
Distribution
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Private : posted on request to Private, Platinum & Black Diners Club cardholders
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Corporate : delivered to various blue-chip companies including Anglo American, Barloworld, Coca-Cola and De Beers – who use Diners Club as their preferred card for all travel and entertainment expenditure
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Internal : delivered to Standard Bank Private Banking and Private Client Suites
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National : sent to business class lounges at all major South African airport facilities
Reader Demographics
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70% English language users
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56% Male / 44% Female readership
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67% Aged 30 to 50
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LSM 10 High
aha MOMENTS! celebrates high-end lifestyle experiences as well as provide a unique window on the various luxurious aha hotels and lodges in South Africa, Zimbabwe, Zambia and Botswana.
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aha MOMENTS! appeals to businessmen and women travelling for work, as well as families enjoying their holidays together.
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Published bi-monthly, the periodical will speak to both local and international readers – each issue of the bespoke title is a pool of considered features covering travel, fashion, health, business and lifestyle topics.
Indwe is the exclusive monthly in-flight magazine for SA Express Airways. With a clean, sophisticated layout and astute editorial copy, Indwe provides its readers and advertisers with a superlative in-flight publication.
You won’t find a more captive audience for your marketing campaign than inside an airplane, at 36,000 feet in the air. SA Express currently carries approximately 160,000 passengers per month between 19 domestic and regional destinations.
A Thorough Distribution
Indwe is placed onboard all SA Express flights on the first day of each month, with magazines that have been removed or damaged replenished after each return flight. The magazine is also placed in all the SAA Business Class Lounges (domestic and international), and distributed to selected Publicity Associations, Tourist Information Bureaus, Hotels and Private Lodges.
Reader Demographics
70% business travellers
30% leisure travellers
71% male
29% female
60% of male travellers take more than 10 trips per annum
LSM 9-10
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