About SIGNATURE Magazine
Since 1950, Diners Club International caters to a select community of like-minded individuals who have a progressive and inspiring view of acquiring wealth. Diners Club® is more than just a corporate enterprise, it is a bespoke club that strives to deliver superior service while creating relationships beyond regular card transactions. Clubmembers understand that the process of wealth accumulation varies from the experience gained over many years, and is contemporarily defined by diversifying values. For these clubmembers, the focus is not on what wealth can acquire, but rather what accumulated wealth can achieve. This sophisticated approach to wealth is reflected in the manner in which clubmembers approach the purchasing process – wherein a particular purchase is not concluded to enhance personal image, but rather to facilitate positive change.
As the Diners Club brand promise is to enable and enrich life’s journey, and the premium lifestyle Signature magazine brings this promise to life in vivid clarity. With a uniquely approachable style, combined with insightful content, Signature offers an authentic view into the lifestyle and aspirations of Diners Club Members.
The upper 10% of economically active South Africans account for almost 50% of leisure and investment spending, and with a minimum earning requirement of R37,500 per month, Diners Club Members fall comfortably within this bracket.
SIGNATURE Magazine is available from:
Private : posted on request to Private, Platinum & Black Diners Club cardholders
Corporate : delivered to various blue-chip companies including Anglo American, Barloworld, Coca-Cola and De Beers – who use Diners Club as their preferred card for all travel and entertainment expenditure
Internal : delivered to Standard Bank Private Banking and Private Client Suites
National : sent to business class lounges at all major South African airport facilities